Behind the Headlines with…Emily Buchanan

My ideal day is…farmers market, eggs benedict brunch, TJ Maxx, pedicure and a nap. Without my wonderful toddler tagging along, as much as I love him.

What made me want to get into PR was…being on the campus events planning board when I was an undergrad at the University of North Dakota.

My colleagues would say I’m…not the quietest person in the office.

Five words that describe me…creative, driven, mother, optimistic and overbooked.

The PR figure I most admire is…former Clinton press sec'y Dee Dee Myers. My husband bought her book for me — Why Women Should Rule The World -- I wholeheartedly agree.

I always thought I’d be…a lawyer.

I’m at my best when…well-rested.

My most prized possession is…my indestructible Cole Haan tote.

I’m a closet reader of…books made out of paper.

You don’t want to be around me when…my blood sugar is low (hangry).

The most interesting fact about me is…my husband was a professional stand-up comic for 15 years.

If it wasn’t for…the polar vortex, MN would be the perfect place to live.

My favorite PR moment was…opening Pop-Tarts World in Times Square.

My relationship with journalists is…left to the media relations experts on our team (they're amazing).

My next vacation will be in…Phoenix.

What would you like to do more of in PR? Have more clients enlist our help to solve their business challenges, not just their comms challenges

What one thing do you want to accomplish by the end of 2014? Use all of my vacation days

What do you hope will happen today? A FaceTime chat with my 14-month-old son that doesn't end with him in tears because he can't figure out why mama is on the screen and not at home reading books to him.


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